Jamie Oliver - News - jamie wins prestigious TED prize

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jamie wins prestigious TED prize

Thu 11 Feb 2010 @ 09:31
Danny McCubbin

Last night in Long Beach, California, Jamie won the prestigious TED Prize for 2010. TED, which stands for Technology, Entertainment, Design is a non-profit community of some of the world's most influential "thinkers and do-ers", and previous TED Prize winners have included Bono, Bill Clinton and Dave Eggers. The prize is $100,000 to go towards current social projects as well as a "wish" – the TED community pledges to help make the wish come true.

Jamie used his speech to attack the global food giants for profiting from obesity without ever investing significantly in measures to tackle the world's most deadly – and worsening - health crisis. He asked the TED community to provide the talent, hard work and other resources needed to make the wish come true, including:

• Help to establish a good-nutrition foundation, with funding, office space and facilities
• Partners to create a traveling food theater troupe to teach kids about food and cooking in an entertaining way, and to provide basic instruction for parents and food professionals
• A partner to build and maintain a fleet of trucks for the traveling food theater
• Establishment of a network of corporate partners to invest in cooking and food education for their customers, and to champion honest food labeling
• Partners to equip and run community kitchens, and food suppliers to provide fresh ingredients
• Education experts, graphic designers, artists and writers to develop and produce creative, fun teaching materials
• Communications and marketing expertise to develop strong and effective messages for the movement
• Web designers to create a website and online social networks and communities to bring people together
• New supply and distribution pathways for fresh and healthful foods
• Establishment of a food range to generate a sustainable income for the campaign
• Corporate partners to invest in cooking and food education for their customers and to champion honest food labeling

He also drew back the curtain slightly on his recent project in Huntington, West Virginia, where he has been helping members of the community to move away from a diet of fast food and unhealthy snacks towards freshly cooked food and better nutrition. He introduced a handful of the wonderful people he met in Huntington and explained how just a little knowledge, and a bit of investment, had changed lives for the better – a probably saved lives.

In his wish, Jamie called for the foundation to inspire a nutrition revolution through communication, education, social networking and by challenging corporate America and the food industry to help transform the culture of junk food into a culture of healthy eating.

"I wish for the TED community to create a movement to educate every child about food, inspire families to cook again and bring people together everywhere to fight obesity," said Jamie. "My hope is that millions more people will learn, as so many have already, that it is a happier, healthier life that is built around eating good food, together with family and friends."

Support Jamie's wish here: http://www.tedprize.org/jamie-oliver

Danny McCubbin is the website editor for JamieOliver.com

Watch Jamie's TED speech here.

Find out more about Jamie's Food Revolution.

iTunes are putting together a room to celebrate Jamie's winning of a TEDTalks award.

To join in the discussion about the TED prize.

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84 comments

1. Stefanie Sat 01 May 2010 @ 16:08 I'm so glad you did your show! I am a family practice doctor and feel passionately about PREVENTION!! If we teach our children at young ages how to eat nutritious, great tasting food then we are preventing the whole host of chronic medical problems that are contributing to the health care crisis. As adults, we are the ones teaching kids that pop tarts, chips, hotdogs, soda, etc are the foods that they should eat and desire. Imagine, instead, we teach them that apples, jicima, whole grain bread, water are great choices. Let's teach our youngest generation the truth behind "you are what you eat" and see how twenty years from now how much power is in that!

2. M. Fronapel Sun 25 Apr 2010 @ 03:22 Once the schools start serving nutritional meals, I would love for you to take a look at what they serve to Seniors at the Senior Center meals. They serve the same stuff that is in the schools now... and sometimes worse. I am so behind you and this change. I chringe at seeing frozen burritos being served to Seniors, along with high colesterol and fat foods.

You are amazing Jamie... Keep going for it!

3. Nancy Heinrich Sun 25 Apr 2010 @ 00:02 Good job, Jamie Oliver! Everywhere I go in my work to halt and reverse childhood obesity in Indian River County, Florida, someone always asks me, "Have you heard of Jamie Oliver?" Your message is being heard. Please consider this an invitation to come to Vero Beach and join me in the Salad Party Revolution I am conducting at each of our elementary schools in conjunction with our local farmers. We are teaching healthy cooking classes with children. The problem all of America faces is to improve the quality of foods children receive in school. With so many on the "free and reduced lunch" program due to situational poverty, more than half of all kids (at least in this county) are two meals at school 5 days a week. I'm writing about our work here at www.GrowingHealthyKids.blogspot.com. Let the revolution continue. Thank you!!

4. davefinnigan Wed 21 Apr 2010 @ 16:41 The companion program that I would like to work on is "Dave Finnigan's Movement Revolution." It is the other side of the coin. Typically PE Teachers in US elementary schools see their kids once a week at most. They are under the gun to teach the big four - Football, Baseball, Basketball and Track. These are not lifelong skills. By middle school kids know who the athletes are, and if you are not one of that elite group, you just stop exercising, and start putting on the pounds.

What is needed next is a team to go around in Jamie's footsteps to get kids and adults off their butts throughout the school day and at home after school. This means fostering alternative individual activities that people learn as kids but can do for life like biking, hiking, skateboarding, roller-blading, hula hoop, circus arts like juggling and acrobatics, swimming, jump rope, "Frisbee," "Hacky-sack," and dozens of exercises and activities to get kids up and moving.

Then the classroom teachers need to be given a little training and permission to let their kids get up and move between major subjects right at their desks, so the kids can return to work refreshed.

Need a sponsor for this program and the TV series to start it off? Just Google "physical education equipment catalogs" and a dozen potential sponsors show up. Or start selling your own equipment on your own website and make a profit.

5. cyqymb3 Sun 18 Apr 2010 @ 17:10 Jamie is a health food companies #1 fan! He is also a huge fan of quality living which beings iwhat we put in our mouth - we are what we eat. I only wish Jamie had come to our school district! I know that many people watching the show feel the same way. I was upset by the things holding him back in his efforts. The dominate people in the community were more worried about the protrayal of their citizens than their health. I hope he gets funding and is able to change the way the states regulate our childrens menus. The schools are regulated by the state however, with healthcare being a nationwide issue the system needs an overhaul.

6. Becky Sun 18 Apr 2010 @ 00:04 Two years ago, I was invited to join the federally mandated group, in our school, to help make our kids healthier. There are 3 teachers(2 high school and 1 elementary), 2 parents, HS principal, Elementary/middle school principal, counselor, nurse, and of course the lunch lady in charge(ALICE'S TWIN). We got the soda machines changed, hours of operation and items in the machines.
We don't serve fresh anything. Potatoes out of a pouch, cheese sauce out of a pouch, sandwiches out of a pouch. I tried to get the chicken shaped nuggets removed and suggested real chicken nuggets at least. I was told it wasn't cost effective. This year the chicken nuggets are breaded in whole wheat breading, still no real chicken. Everytime fresh is suggested, the answer is always money related, or my personal favorite. We get Government commodities so we have to use that. That is where alot of the faux food comes from. I am sick and tired of our children being treated this way. Of course, it is always said that my kids don't have to take hot lunch. My answer is why don't you have to be responsible and accountable?!
We as a society feed our children the wrong food and then take away Gym, Recess, and any other activities that burn off the crap we just fed you. And the Gov't and School boards just say it is because of money. REALLY, because you need a $10,000 bonus before some kid gets fed properly. Funny thing is, half the peoplein our HEALTH group at school religiously watch BIGGEST LOSER and comment on how to eat healthy, but we can't change how all of our school kids eat BEFORE they have to be on the show. This kids of behavior is completely disgusting.
I hope the FOOD REVOLUTION continues. We need to teach our kids now. Cheers! The fact that you have proven that kids can and will make the proper choices is just the start to teaching them long term habits.

Thank you so much and keep up the great work.

7. Debra Pearlman Sat 17 Apr 2010 @ 21:29 As someone who has struggled with weight and body issues all her life, I know that what you are trying to accomplish will make a huge difference in people's lives. You have inspired me to get back on the bus and move forward to healthier living. America needs more people willing to say that enough is too much in this country. We don't need to super-size, jumbo-ize or have easy food be unhealthy food. Fast does not have to be bad for you, it just takes a bit of thinking outside the box.
Thank you for bringing your energy to our shores. Here's to healthier kids, longer lives, and way better food. BTW - great TED speech!

8. Mark Andrews Sat 17 Apr 2010 @ 19:26 Jamie
You truly are an angel and an inspiration. We have to start demanding higher quality, fresher food and perhaps the food industry will start to shift its thinking. As you said on your show in response to the question someone posed about the cr$# we're feeding our kids in school, "what's wrong with it?" "What's right with it?" was your reply.

Thank you,

Mark Andrews
Richmond, VA

9. Chris Sat 17 Apr 2010 @ 13:46 Is there anyway we can purchase a copy of your Food Revolution on DVD? The show really shows how the current system really stifles any innovation or improvement in the system. We need to replace those in charge that are not be receptive of change.

10. Hillary Fri 16 Apr 2010 @ 22:19 Jamie,

Congratulations! I am awed and inspired by your commitment and your ongoing perserverence in the face of outright ignorance and fear and pushback from people who are more concerned about upholding guidelines that make no sense rather than listen to common sense that will save lives.

The saddest and most really horrifying moment for me watching your show was when you were told that you had to add french fries to your menu because you did not have enough vegetables to feed the kids - and according to US food guidelines, french fries count as a vegetable. WHAT??? Since when does food fried in oil, covered in salt count as a healthy vegetable?

Bravo to you for your bravery and courage. Please keep up the good work and in the words of Winston Churchill, "NEVER GIVE UP!"

I am doing my part to support your efforts and I applaude you every step of the way. You will open eyes, change minds, embolden hearts and save lives. You are full on in your Soul Purpose and don't ever stop - no matter what!

11. Teresa Fri 16 Apr 2010 @ 04:37 Jamie,
We definately need more people like you to make the "food revolution" work. It is appalling what the children of today eat in school cafeterias and in their own homes. I have volunteered at elementary schools and middle schools before, and it is sad to see how much food is wasted because the children don't like the food and it ends up in the garbage. Many of the children eat in the "fast food" line that serves pizza or other fattening and sodium filled junk! Thank you so much for caring about America's children. Hopefully you can raise awareness through the children and they can "teach" the adults!!!!

12. Paula Thu 15 Apr 2010 @ 23:17 I followed your efforts in the UK to change the food for children in schools. As principal at an elementary school in rural California with predominantly low socio-economic enrollment, I know the only food that many of my students eat is what they eat here at school. We are always juggling budgetary issues with the additional nemesis of having to accept mandated commodity food as part of our offerings. Much of what the government makes us order is filled with trans-fat and corn syrup. I don't think until the lobbying efforts by food corporations is addressed, school nutrition can ever change. We apply for grants to be able to offer fresh fruits and vegetables for our children. Priorities have to change. Keep the food revolution alive!

13. Franziska Wed 14 Apr 2010 @ 22:28 Jamie:
You are by far one of the most inspiring and motivated people I know of in this arena! Congratulations on receiving the prestigious TED award!! My husband and I have been following The Food Revolution TV show and I have to say that I am moved to tears nearly every week. Sometimes they are tears of sadness for the lack of education in some of the children our country (not knowing what a tomato is was likely one of the saddest moments I've experienced in a while) and some are tears of joy for the strides you are making in Huntington (especially given the obstacles you encounter).
We do not have children yet, but our philosophy around food is right in line with yours. We believe our children should know where their food comes from, how to grow it (we maintain a small garden in the front yard of our small home) and how to prepare it healthfully to reap the benefits of fresh food.
I am a nursing student about to graduate and have seen first hand the ill effects of poor nutrition. It is my hope that I can educate my community about healthy eating and affect a change. It is also my hope that I get to meet you someday, it would truly be an honor :)
Thank you for all that you do in the name of health!
~Franziska
Santa Cruz, CA

14. Maria Eustice Wed 14 Apr 2010 @ 19:55 Jamie Oliver,
You are an angel,when i saw your first show i cried because you are so right on,most people in this country are so into the fast life and have forgotten the importance of cooking fresh foods and actually sitting at the dinner table and enjoying a meal together. What ever happened to growing a garden so our children actually know where our food comes from.we need to get back to basics.
Jamie congrats on the TED award,I would love to teach at your jamie's kitchen.

15. Norske Wed 14 Apr 2010 @ 17:46 Congrats Jamie!
I keep hearing people say it's all "about money" not the food choices. It does not cost more money to buy produce and make healthy choices. In fact, if the proper nutrients are consumed through your foods you actually eat less because your body is getting what it needs!! I can buy a whole big bag of produce and brown rice for $20 as opposed to the small quantity of ground meat, candy, and chips that some people eat. It maybe amounts to pennies more to buy healthful foods.
It is so easy to prepare large amounts and stick it into individual freezer bags and freeze it for quick meals. My kids all grew up on home cooked healthy "frozen" meals. I am a firm believer in sneaking healthy foods into otherwise "normal" kid-friendly foods (like finely chopped or shredded veggies in everyday burgers).
I am a huge fan of the Jamie Oliver roasted meals. Meat & veggies all in one roaster. They are so easy and so very tasty!
Good luck to you - I'm on board.......

16. Jason, RN Wed 14 Apr 2010 @ 15:00 Hi Jamie,
Congratulations on your TED award!
The state of school lunches in Wicomico county Maryland is pathetic! I started a similar revolution here in Salisbury, Md about a year ago. My children's school principal allowed me to talk with the school cafeteria manager, take pictures inside the kitchen, and take pictures of children's meal trays (no faces!) When I was done with my project and research, I presented it in a meeting to the PTA/Principal of our school. My efforts were frowned upon by the staff members. The principal stated, "You know, Jason. I can see what you're doing here, but there's nothing we can do." I went to our city newspaper and emailed my findings. The information I had could not be used as an article. Hmmm. Imagine that!
I contacted the Board of Education. I recieved a letter from the food and nutrition service supervisor 6 weeks later after several phone calls were unreturned. In her letter she talks about "Federal regulatory guidelines" and how they are "providing a healthy eating environment." She also said, "Studies show that students do better academically if they receive nutritious meals at school. Eating habits will also continue into adulthood if healthy eating is encouraged and continued throughout childhood." Really? Who knew?! Imagine that, Jamie!Note the use of the word "if"
I have felt like Veronica at times (the woman whose comment appears below). I am sending your production company my video for you to see. I am looking forward to joining your campaign and revolution for healthier meals and children. I am looking forward to meeting you one day soon. The eastern shore of Maryland could use a guy like Jamie Oliver!

Sincerely,

Jason Rose, RN
Salisbury, Maryland
bjr9797@hotmail.com

17. Roxanne Sukol MD Tue 13 Apr 2010 @ 21:41 Inspired and delighted by your passion, commitment and meals! I'm preventing diabetes and obesity, and teaching folks to tell the difference between real food and manufactured calories at YourHealthisonYourPlate.com -- Roxanne Sukol MD

18. casual remark Fri 09 Apr 2010 @ 07:25 Hi! I love love love the idea of Food Revolution -- one based on education and inspiration. You have educated and inspired so many people, and for that I have great admiration, respect, and gratitude. Thank you!!
However, for many in the USA, it only muddles a perfectly good effort to bash business for not being agents of social change and to talk about "creating supply and distribution pathways." Yikes.
In the U.S. at least, with the safety nets already in place and the resources available (both public and private) to almost anyone who wants them, most obese children are not victims of big business or of not having a short, paved road to a well-stocked grocery store. If people didn't *buy* junk, the food industry wouldn't make money off junk!

19. Audrey Thu 08 Apr 2010 @ 19:18 Congratulations, Jamie! I am truly inspired by you and your dedication to this cause. It is so important! I love 'Jamie Oliver's Food Revolution' and am appalled and surprised by the resistance you are up against. I guess if it were easy, it would have changed already. Your honest, pure intentions and endless dedication are like a beacon of hope! I would love to know how I can be involved in your movement. Thank you for what you are doing for America and our children!

20. rtwlff Wed 07 Apr 2010 @ 18:23 Having vegetable gardens and livestock as a part of school curriculum would accomplish an education and food revolution in America. The teachers could use the gardening and livestock to teach the majority of other subjects.Math,biology,chemistry,agriculture,business,animal husbandry,nutrition,business,ecology,etc.
Regulation of food corporations will be key.They won't like honest or truthful restrictions on their packaging.But like health care reform it is a battle America can win.

21. Vanessa Wed 07 Apr 2010 @ 06:24 Hi Jamie,
Wow, I am so amazed by what you have accomplished, and the support you are gaining is beautiful!

However, I have to point out that a very large portion of people who are obese, or have weight issues, is due to the fact of poverty. The sad truth is, that health depends on wealth, and if you are not earning a high salary, sadly you are forced to spend on the cheap food which happens to be unhealthy, sugary and salty 'foods'. Furthermore, people who are generally living in low income neighbourhoods are also working more than one job and do not have the time to spend with their children. Hopefully, you're program will educate this schoolage generation and they will be able to counter what is happening now. This can be challenged more so by educating the corporations and the government to subsidize the healthy, fresh food that will keep their country healthy, and lead to less expensive medical bills.

Here is a link to a study the Toronto Star presented, where it shows that in the Greater Toronto Area, the areas where diabetes occurs tend to be lowest income neighbourhoods.

http://www3.thestar.com/cgi-bin/star_static.cgi?section=news&page=/Flash/thursday-diabetes.html

It's all a giant vicious cycle. Congratulations on your award and keep up the amazing work.

22. Veronica Sat 03 Apr 2010 @ 19:32 Hi Jamie, I've been fighting against my children's British School in Spain horrible menu. I have given up. For 7 years now I cook everyday healthy food for my two daughters. They love almost all vegetables, fish must be fresh (they don't like those "fingers"), meat and chicken, cooked in spanish, french or even indian way. They are used to eat with spices instead of salt and fruit instead of artificial bakery for snack. I try to buy vegetables and foods always at the nearest producers or if not, buy them "BIO".
Of course, they eat pizza sometimes, pasta many times (with naturally cooked sauces) and they like McDonalds as every child does... but don't try to bring them there too often... they know it's unhealthy and they will "remind it to me" :-)

And you know what? We are looked at as if we were extraterrestrials by other mums and even the school staff.
But... we are not only ignoring those opinions, we are VERY PROUD of what we are doing.
I am VERY PROUD when another mum comes and says "My son has asked me to cook for him as you do for your daughter. How can you do it?"
I own a company, I am a working and very occupied mum, but I wake up just a bit earlier to cook good stuff to my children, with fresh ingredients.
We were in London last year and we came across your RECIPEASE store. Of course, we recognized it and we spent a time (and some pounds :-) inside.
I'd love to know if there's something being done in Spain or if I can help you or your crew in a project being held here.
Thanks for your effort and congrats for this price.

23. Nancy Sat 03 Apr 2010 @ 19:18 When my daughter, now age 30, was in middle school we parents took up the cause to change the school lunch program to provide healthier meals and drinks. The company that supplied the food (one of the national companies) came in and in front of 25 parents displayed an arrogance and disregard for parental concern unlike anything I've ever seen. We met with them repeatedly for two months and gained not one concession - not one - they claimed they didn't have to make changes because they had a contract with the school district. It was a battle they won at the expense of our children. Thank you Jaime and all those out there continuing to fight the good fight and strive to change the core eating habits of our culture! You are awesome!!!

24. Iowa Ed Sat 03 Apr 2010 @ 03:26 Come to Iowa. We have a great coalition starting. Women in Food and Nutrition, some sustainable gardening, seasonal labor land ownership effort, appropriate technology center, and two US Senators that will support a school lunch effort.

25. Zim Fri 02 Apr 2010 @ 07:04 Great job doon. Cheers

26. Karen Fri 02 Apr 2010 @ 00:46 Jamie, you have my support. Thank you for your hard work, dedication and for using your celebrity profile to bring a much needed spotlight to this issue. You are my hero.

27. Lara Thu 01 Apr 2010 @ 21:25 You are wonderful, Jamie Oliver!! When my teenaged daughter was in 2nd grade, I went to lunch at her school. The menu said that lunch was "Nachos". What the children were served was chips and yellow flouresant yellow goo!! I NEVER had her buy lunch from school ever again. From that day forth I sent her to school with a healthy, balanced, bagged lunch. I am doing my best to give my children healthy meals, but it is still not a concern for other parents. Thank you for raising the red flag to the rest of America!!

28. kristi Thu 01 Apr 2010 @ 16:44 Fantastic Job Jamie, hope you get through to them.

29. Janice Sun 28 Mar 2010 @ 23:06 Amen!! Bring it on.

30. Chef Clarice Sun 28 Mar 2010 @ 20:45 Soooo happy about all the new ideas! I have been appalled at what they serve in schools, and have been approaching our school district about consulting with them for better food. Baby steps, but steps non-the-less:) What inspired me was a group called, "Two Angry Moms". Jamie have you heard of them? Contacted them? They have a wonderful revolution going as well, so maybe you all can team up. They also have a link to Farm to Schools program. Check it out and thank you for bringing attention to a national problem. Love ya, Chef Clarice

31. Moses Sat 27 Mar 2010 @ 06:25 I can feel your passion. I feel the urgency too!
Yes! It's important, we must change the way we eat...
All Chef in USA must unite!

32. Su Fri 26 Mar 2010 @ 23:44 Dear Jamie, Have you seen this blog? It is by a teacher who is eating school lunch for a year to prove her point that school lunches are not good...
PLEASE KEEP UP THE GOOD WORK JAMIE!!... We are all supporting you!!..
Food is extremely important.. Especially to ensure that our future generation will all be sane and healthy!

http://fedupwithschoollunch.blogspot.com/2010/02/anonymity.html
Thank you for reading.. Su

33. Peace Fri 26 Mar 2010 @ 14:09 Jamie,
First congratulations on your TED award!

You have found your Dharma (purpose in Life) by doing service to humanity and thus bringing true success! I learned this from Deepak Chopra's 'seven spiritual laws of success'.

Blessings.
Peace

34. carmit Wed 24 Mar 2010 @ 06:44
YOU CARE ABOUT OTHER PEOPLE AND YOU BRING TEARS TO MY EYES WHEN YOU TALK BECAUSE I CAN FEEL HOW PASSIONATE YOU ARE, IN A WORLD WHEN EVERYTHING IS ABOUT THE MONEY YOU ARE ONE OF THE FEW WHOM MAKE A DIFFERENT IN THE WORLD. YOU ARE TRULY BLESSED AND BECAUSE YOU WAKE UP EVERY DAY WITH PURPOSE AND YOU BLESS US ALL WITH YOUR PRESENT. IT WAS AN HONOR TO MEET YOU IN SYDNEY AND I WISH I COULD TAKE A PART IN YOUR MAISON.
ALL THE BEST MATE.
CARMIT ZUR

35. Nick Dumitru Tue 23 Mar 2010 @ 15:23 Very well said Jamie. If all the chefs on TV took up this fight it would make a huge difference to the world. It's unfortunate that the fight rests solely with you at the moment. All our governments have been complicit in the systematic poisoning of their citizens. But it's also people's fault for always choosing the cheap and easy crap and being intellectually lazy in educating themselves about their and their children's health.

36. C.k. Tue 23 Mar 2010 @ 06:04 you are my new hero. for real dude.

37. C Mon 22 Mar 2010 @ 23:47 I have been a huge Jamie Oliver fan for years and now, the revolution begins. Jamie, you are an amazing person with the right goal in mind. Many of us already understand the idea of real food and eating together as a family. That's how we were raised and America needs to come back to that idea of "breaking bread together." Thank you for all you do to get this message and to make a differnence in this world! Go Jamie!

38. mariko Mon 22 Mar 2010 @ 16:17 Jamie,

Congratulation on your TED prize.
It was encouraging and I could not agree more. I am a mother of three and a wife of a man who loves good food. I go an extra step ahead to cook for my family and you are my idol. I hope what you do will touch everyone in the USA and beyond.

39. Maria Athans Mon 22 Mar 2010 @ 14:56 Brilliant job on educating people about food and nutrition. Its a big task and glad you are taking an interest in helping children and parents from continuing this deadly fast food epidemic.
I was taken aback when one of the homes on the show's preview only had frozen processed pizza in the freezer and fried food for their meals. Kudos to you and thanks so much for caring and putting yourself out there.I hope parents and educators will change the food programs in our schools and institutions all over the world.

40. Jess Mon 22 Mar 2010 @ 14:13 So proud of you, Jamie. You are an inspiration. Well done!

41. Molly Mon 22 Mar 2010 @ 04:56 Thank you for doing this! You are Amazing! People need to hear what you are saying. Obesity is a huge problem and it is one that can be cured! Keep it up. We stand behind you. Again, Thank you.

42. Teisha Mon 22 Mar 2010 @ 03:02 First of all, congratulations! I've loved you since the Naked Chef. I cannot begin to express how wonderful what you're doing is. I'm just sorry to see that I live in such a country where they can honestly be angry with someone trying to save their lives! I tell people all the time about how McDonalds and junk food are going to kill America. It's disgusting to see how much fat and garbage people consume. The wake up call you provide is what we need here in the states. I admire all you do, and no matter what anyone says, you keep going. You are an inspiration to all, and don't let anyone get you down. I know the feeling of "I'm only one person," but history has already shown what just one person can do. You are great, and God bless!

43. Glenn Powell Thu 18 Mar 2010 @ 03:28 Labels and labelling is critical to educating people. Jamie was bang on that labelling should not be self regulating by food companies. They are so desceptive, misleading that people with the best intentions in the world to eat wide, inadvertingly end up doing more harm through misrepresentation through food companies labels. 30% more fibre, sounds great, but 30% more of what 5% total fibreyou only get 7.5% fibre, its wrong or worst, No Fat, when in fact its packed full of salt and sugar! Strict rules need to be applied as with every other aspect of our lives. Labelling is purely marketing and a way to hide the bad stuff and make us feel we are doing the right thing buying a product when in fact we are not. Enough is enough, I really hope Governments take not and not be lobbied by profits and industry purely for profit. Its not the silver bullet but its a large part of the problem. Good work Jamie!

44. Carla Tue 16 Mar 2010 @ 23:49 Bravo indeed!
Your message really struck a chord in me and i expect thousands more as they view the TED award acceptance presentation.

I wish for you all you need in order to help the industrial countries' eating habits.
If I can help, let me know.

Keep up the great and important work!

45. Dani Holland Tue 16 Mar 2010 @ 05:38 Dear Jamie - thanks so much for your impassioned plea that we take the responsibility to teach our own children the importance of eating well. I had got a bit down in the dumps today, as my efforts to organise an organic, sustainable vegetable garden at my daughter's primary school (she's in her first year of school - kindergarten) have been sidelined by the rest of the parents' group for the more important project of making money. There are three of us that passionately believe in teaching our children about where our food comes from, and how it can be tasty and delicious as well as nutritious when cooked the right way. I know we'll get there. Your speech has given me the impetus to know that we will succeed, because if we don't, we will be failing our children.

Thanks from my heart,
Dani
Sydney, Australia

46. Carmen Sat 13 Mar 2010 @ 08:05 Bravoooo... I love what you're doing with kids and this thing about obesity and I like very much your recipes. I tried some of your meals and they are very tasteful. Here, in RO, this problem is not as big as in other countries(the obesity, I meant), but there is, indeed, a problem with the healthy food. I hope more and more people will understand that this is primordial. Good job.

47. Jane118 Sat 13 Mar 2010 @ 06:24 Wonderful ideas and passion. Thank you, Jamie! Please take a look at our efforts to bring about healthier school food at our web site: www.School-Lunch.org

48. Naveen Polapady Sat 13 Mar 2010 @ 05:34 Hi Jamie and the readers,
I am myself a an owner of an Indian Restaurants in Toronto
I have passed by so many cafes (not to name ) which are very popular in Canada and growing in US, have been selling donuts ,pasterie etc to the general public, who in order to not waste time in making breakfast in kitchen stands in Que for 15 minutes to 30 minutes for a coffee and donuts ,which most of their varities are soaked in sugar and transfats .
Has City of Toronto' Health dept checked the contents of the donut or has the Canada food agency checked it out ? NOOOOOO!!!!!
Have people or government ever thought due to blood pressure and diabetes how many citizens suffer du to such an exposure to sugary contents ? How many billions of dollars spend on health care of those citizens , where govt has collected tax from such popular cafes is not enough to pay for such health care ..

Let Canada introduce rules to contain such sugar,transfats etc.
What about Sodium nitrates ??????? Meat tendrizers ????????
Please some one come forward to fight agianst these evil companies who are only to make money ..........
If not me let some one come and rescue canadians here from such a menace

49. David Fri 12 Mar 2010 @ 11:32 Jamie, Congratulations on winning the TED Prize.
I have huge admiration for the passionate way you delivered such a vital message.
Well Done
Blessings :-)

50. Lucie V. Fri 12 Mar 2010 @ 05:36 Congratulations Jamie! This is wonderful! I love your energy and dedication to cooking and better eating. Absolutely fabulous! I am so happy you received this recognition. Keep up the great work and visit us in Canada! We need help, too!

51. Cristiani Felipe Thu 11 Mar 2010 @ 15:20 I am happy to see this whole thing happening. I've being following your work for so long...it is coming true...it is happening...keep going!!!!

52. Jennifer Morrison Sun 21 Feb 2010 @ 18:42 Well done Jamie. I've always admired you for approaching food as something wonderful, sustaining, easy, varied, beautiful, delicious and artful. I admire you more for this critical campaign. What food has become to us (commodity, convenience) is shocking. You're a hero. Cheers.

53. Lonnie Sun 21 Feb 2010 @ 15:09 Congratulations! I've been cooking for a living for over 15 years, the last 4 in a hospital in North Carolina. In addition to providing patient meals, our cafeteria feeds the healthcare workers and visitors. I am amazed at how the people that should know better always opt for the most unhealthy choices for their meals. Your acceptance speech is a wake up call, and I plan on sharing the facts you presented with the nutritionists at the hospital, and everyone who will listen. Thank you for your devotion to this extremely important subject. God Bless.

54. Cristina Colli Thu 18 Feb 2010 @ 15:00 Congratulations Jamie! I have always admired your projects and I love the way you use your skills and talent to change lives and help make this world a better place.
I firmly believe that each one of us can do her/his bit, and you are a wonderful example of what can be achieved when you follow your passion and act on it. Well done!!!!!
Your children must be really proud of you..

55. Birdymum Tue 16 Feb 2010 @ 22:59 Congratulations, all your hard work is making a difference and will still be doing so for many years to come.

56. Paul Stone Tue 16 Feb 2010 @ 04:51 congratulations Jamie, your talk is very inspiring and important. Thanks for taking a stand and keep going strong with your quest! it has inspired the idea of myself teaching others how to cook in my own city..

57. Food AWARE CIC Mon 15 Feb 2010 @ 17:21 Congratulations Jamie, well deserved!
I sure wish that we made better use of the opportunity to work together when we met at BBC Radio Sheffield in June 2008. Food AWARE is now supporting over 140 community projects per week and 1,000 beneficiaries. We redistribute between 3-5 tonnes of nutritous, healthy food every week and are working with 11 suppliers. We will soon be working with NHS Rotherham to get some of this good fodo out into the deprived Rotherham commnities and the 'Ministry of Food' has been suggested as an outlet!

Keep up the good work Jamie!

Sean

Sean Gibbons
Managing Director
Food AWARE Community Interest Company (CIC)
Registered - 06118192
Mob - 07887 750175
Email - sean@foodawarecic.org.uk
Website - www.foodawarecic.org.uk

Check out the new 'Food AWARE' group info page on Facebook!!! - http://www.facebook.com/home.php?#/group.php?gid=144725221187&ref=mf

And on Twitter! - http://twitter.com/foodaware

Member of - Doncaster Chamber 'Inspiring success in business'

58. B Shine Mon 15 Feb 2010 @ 14:48 Wow. I teared up when Jamie dumped out the sugar on the stage. Wonderful speech, great cause. Thanks.

59. Lynsie Royer Mon 15 Feb 2010 @ 14:26 Congratulations Jamie!!

I have been following you on the Food Network in Canada for many years now, enjoying your food as well as your passion about cooking (you taught me a GREAT risotto!) The TED website was shown to me last year by a close friend who definitely inspired me. I have passed on so many videos from TED to friends and this will be no different! I have fulfilled my dream of becoming a teacher 3 years ago. Teaching has always been so special to me and something I am definitely passionate about. Watching your TED speech has completely inspired me and I will pledge to you that ALL the students I have over my teaching career (30+ years) will know about proper food, how to cook it well, and how to eat it well!

Thank you for caring about children, food and a healthy lifestyle! You are truly an inspiration!

Take Care and best of luck in everything you do!

Lynsie

60. Carles Caño Mon 15 Feb 2010 @ 11:36 Congratulations Jamie, you deserved it! :)

I liked very much your talk, I think your message is really sticky because you use great ingredients such as Simple, Unexpected, Concrete, Credible, Emotion and Story (SUCCES). Your message is really important (what) and the way you delivered it was great (how).

By the way, watching your talk I had an idea about showing bar charts in a different way http://vimeo.com/9424067 O:-)

61. Catia Mon 15 Feb 2010 @ 09:46 CON-GRA-TU-LA-TIONS! Remember always that there is someone very powerful over you, that helps you and guides you!! This is a very-major-global- important life mission!! It's wonderful what you are doing for humanity!! God bless you!!

62. Laura Mon 15 Feb 2010 @ 06:36 Well done Jamie, you were fantastic at TED, you should feel proud of yourself - I feel proud of you!
Great job, keep it up.

63. Laura @ MsWonka.com Sun 14 Feb 2010 @ 23:25 This is FABULOUS Jamie! You HAVE to succeed at this PLEEEEEEEEASE!!! SAVE our kids!!!

64. Rob Russell Sun 14 Feb 2010 @ 04:40 Outstanding JO. I hope your knighthood is in the mail.

What would you think the "best" (whatever that means) 10 recipes should be that kids should come of school with? I'll try and learn them myself (I'm a v. late starter).

Rob

65. Chef Ted Sun 14 Feb 2010 @ 00:35 Touche Jamie ...very nicely said. We are in a crisis in North America. I'm so glad you are calling it out. Shame it took a brit to show us how to do it ( just kidding :-)

I am a Chef here in Canada - I'm going to think of a way to help - I like your act local idea.

...Chef Ted

66. Neal Sat 13 Feb 2010 @ 22:13 Bravo, Jamie. Being an American, I have both hope and optimism that the US food revolution will reach beyond the high end city markets and fancy restaurants. There is a small but growing force in this country who are committed to fresh, local, organic foods however, the poorest states and parts of the country continue to suffer.

With a 4 year old and 2 month old, I'm just about to find out how poor school food can be - will definitely be packing lunches. I'm curious what some of us in US cities could do to help out through the TED prize pledge - e.g. partner with our local school to experiment with changes in the school lunches or planting a garden or creating a food course after school. I think there are a lot of parents out there who want to help and could dedicate a substantial amount of time to changing things - it's just the labyrinth of penetrating the public school systems that is daunting. Expertise and assistance would be needed. Posting some ideas on how individuals can help in their local school districts or areas would be great - perhaps a user forum to start? I'll pledge on the TED website to help!

Bravo Jamie!

67. Karin Merx Sat 13 Feb 2010 @ 17:31 Congrats, you really deserved this !!

68. Peter Scarks Sat 13 Feb 2010 @ 16:16 I was so inspired by Jamie's scintillating TED presentation that I wrote a blog entry, which, in short, calls for more people, celebrity or not, to lead tribes and movements to force change and redesign systems that aren't working (british educational system), are unpopular (Banks) or serve to gain a privelaged few (British Politics).

Jamie's bravery for standing up and beliveing passionately in this just cause, should be an inspiration to us all. And now we have the power of the internet to enable us to collaborate and create movements

http://wp.peterscarks.co.uk/?p=210

well done, Jamie!

69. Emma Sat 13 Feb 2010 @ 06:50 Well done and congratulations Jamie, when are you coming to Australia?
We are feeding our children from vending machines in the school playground, with very little time to eat in lunchtime breaks, no cutlery, the long term risks are huge.
Keep going it will require alot of effort to re-educate the importance of real food.
Great work so far.

70. Lara Fri 12 Feb 2010 @ 21:08 Fantastic speech! I'm so excited to hear that you are helping to change the school lunch program, labels and make the food giants more responsible for what they are putting in our food!! My family moved to California from the UK 4 years ago and I have found it very very hard to find snacks & drinks even bread without huge amounts of sugar! Everything seems to have at least 20 grams of sugar, which is disgusting. I've wanted to try to make a change with school lunches, but seems like a huge task for one person. Now with the food revolution it will be easier! Where do I sign up to help!!

71. olivianc Fri 12 Feb 2010 @ 18:36 you are so incredible. keep up the good work. looking forward to your show on abc!

72. nick Fri 12 Feb 2010 @ 18:09 way to go , jamie! we americans thank you!

73. Pat Brown Fri 12 Feb 2010 @ 15:17 Jamie what you said was profound.I have sent the link to your speech to my son & daughter-in-law who have two small children and to all my nieces and nephews who are parents of small children. I am hopeful that they will take your message to heart. I'm a 62 year old type two diabetic who has been overweight most of my adult life and don't want my sons and grandsons to go through this. Thanks for the passion and the inspiration.

74. Jane Baker Fri 12 Feb 2010 @ 14:42
A profound speech that puts so many important issues related to health and diet in context.

Well done!

75. Allen Kleine Deters Fri 12 Feb 2010 @ 14:14 Congratulations Jamie,
You totally deserve this award. It is vital that we change our habits of eating and exercise if we are going to be healthy. Your message needs to be screamed from the mountain tops.

76. Wanderer Fri 12 Feb 2010 @ 13:12 Wow, way to go, jamie *-*

really, congratulations :D

77. clio Fri 12 Feb 2010 @ 12:23 Congratulations,Jamie!!!!Your wish is amazing and we all pray that soon everything you dream
will be true.I'm sorry to say that even in Greece we now have a big problem with obesity.Unfortunately greek kids,and adults,instead of following the mediterranean diet,they follow the examble of the western countries by eating junk food.I have done everything i could to teach my children how to eat healthy but tasty.They are now 19 and 17 years old and Nicolas,the older,is studying in the US.I did worry about the quality of food at campus but there is nothing we can do about it.There is no olive oil of course for the salad,which taste like "grass" and there are few healthy options .You know of course that the majority of Americans have never eaten "real"
fish,only fish sticks.Americans visiting Greece are amazed of the variety of fish in our taverns and restaurants and they take pictures of the grilled fish because they haven't seen a hole fish cooked in a plate in their lives.It's really sad.If your campaign,reaches Greece,I'll be your first volunteer.

78. Geoff Ryle Fri 12 Feb 2010 @ 05:17 Your are my hero! You've got my support.

79. LoveFeast Table Thu 11 Feb 2010 @ 18:56 Congrats!!! I love this project and look forward to watching your vision come to fruition!! We'd be happy to help spread the word! http://www.lovefeasttable.com

80. helen Thu 11 Feb 2010 @ 17:09 congratulations jamie. great job. keep up the good work. your mission is progressing excellently. marvellous.

81. msd Thu 11 Feb 2010 @ 16:14 Congratulation!

82. erezz Thu 11 Feb 2010 @ 16:02 I commend you for your efforts.
Its about time the world wakes up with how food is made.
The decisions we make today will cost us much more in the future.

Please keep up your efforts. We support you in Canada.
Thanks

83. Lucie Thu 11 Feb 2010 @ 15:56 WOW! What an amazing speech Jamie. I was watching you on my computer yesterday night and I could feel all the emotions your putting in your crusade against child obesity and junk food. Your wish is wonderful and I hope it will have an impact up here in Canada. Congratulations!

84. Amy Fisher Thu 11 Feb 2010 @ 14:48 Educating children about the great taste of healthy food is the way to go. I lead a group of 6th and 7th grade girls at my church and last week introduced the "More With Less" Cook book from the Mennonite community that I learned from in Home Ec class as a teen. We did the Banana Bread muffins and they were a little grossed out by how the batter looked in the bowl but were WOWed by how delicious they were. We used whole grain flour, buttermilk, frozen bananas that had over-ripened on the kitchen counter, and non-hydrogenated margerine. A healthy lunch box treat! Eureka! Healthy food does taste great. And they had FUN making it. I'm encouraged. I hope you are too. Jamie, you are my food hero. Blessings...
...AReported