Announcing March’s Monthly Challenges

Announcing March’s Monthly Challenges

Mon 04 Mar 2013

Story by Sarah Curl

The start of March kicks off the lead in to Food Revolution Day 2013. We are only 2.5 months away from Food Revolution Day and we want to make this year the biggest yet with more activities happening around the world than ever before. To do this, we need your help to mobilize, inspire and excite your communities.

We have so many exciting things happening throughout the Food Revolution right now, with the soon to be launched FRD website, the new online Ambassador space and new resources to help outreach in cities around the world. Check out March’s Monthly Challenges below.

March’s Challenge #1:

Login to the NEW Food Revolution Ambassador online space! We have been working hard to create a special online space exclusively for Ambassadors and it’s now finished! Feel free to explore and test out all the exclusive features that only Ambassadors can access.

Check out the website by going to and create an account on the right side. This space will house new resources, HQ updates and will act as a place where you can update your fellow Ambassadors and the Food Revolution Team on what you’re working on.

Note this space is only for official voluntary Food Revolution Ambassadors, if you are interested in becoming one, you can find out more about the program here.

March’s Challenge #2:

Let 10 people know about Food Revolution Day 2013 and get them to participate. Tell your farmer’s markets, schools, restaurants, workplaces and anyone else who will listen about FRD and show them all the ways they can participate.

Also, keep an eye out for mid-March when we will be re-launching our Food Revolution Day website, on here you will be able to get new resources and add your Food Revolution Day activities onto the map.

March’s Challenge #3:

Pledge your support for Food Revolution Day 2013 by making a short video on why Food Revolution Day is important and why you’re getting involved this year. Create a short video, no more than 60 seconds long explaining what the Food Revolution means to you and how and why you are supporting Food Revolution Day on May 17.

We want to pre seed Ambassador videos onto so they will be the first viewed once launched in mid-March.

Once you have created your video, send it to our community manager, Sarah. Remember to film in a quiet well-lit room and to watch your video back before sending it in!

This month, in honor of the re-launch of the Food Revolution Day website, we’ll be having a special mid-month challenge, so keep an eye on your emails in the next week or two!

What are Monthly Challenges?

Every month, there will be different challenges that will inspire Food Revolutionaries to engage with their communities. They are designed to make deeper connections with the thought leaders in the real food industry and connect with family and friends through fresh food.

At the beginning of every month, the challenges will be announced through a blog post, email, Facebook and Twitter. The idea is to complete as many challenges as you can. As you complete the challenges, let us know how they went. We want to hear your stories, see your pictures and be able to show your successes through our various social media platforms. So get out there, have fun and make sure you share your story with us – we could be highlighting what you’ve been doing to the world!

Do you have suggestions for next month’s challenges?

Let us know at

Find out more about our Food Revolution Ambassador program and apply to become one here!

About the author: Sarah Curl is the Food Revolution Community Manager for the Jamie Oliver Food Foundation.

Twitter: @sarahanncurl

Photo Credit: Ambassador Brandi Thompson (FRD poster) from Boca Raton, Florida and Muriel Strobos (fruit photos) from Wijk bij Duurstede, Netherlands.


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