Childhood obesity campaign

We're calling on government ministers to be the superheroes our kids need!

It’s time to fight childhood obesity with superhero strength! Each minister below has certain powers available to them – so here’s what we’d like to see them champion…

Show your support and share this page on Facebook, Instagram and Twitter – and tag the ministers in your posts! #AdEnough #ChildhoodObesity

Theresa May, Prime Minister

Be the boss everyone looks up to, @theresa_may, and put our kids’ future properly at the heart of the childhood obesity plan! Will you be bold, ambitious, and change what the world looks like by 2030? Will you be the hero of kids’ health?

Jeremy Hunt, Secretary of State for Health and Social Care

Transform! @Jeremy_Hunt, will you reduce hidden sugar in our world, stop selling energy drinks to under-16s, give GPs the tools they need to combat obesity, and clean up the food in NHS hospitals? Will you be a hero for our kids?

Damian Hinds, Secretary of State for Education

Knock out childhood obesity in schools, @DamianHinds! Will you get food standards up to scratch in in ALL schools, including early years settings and academies? Will you be a hero for our kids?

Matt Hancock, Secretary of State for Digital, Culture, Media and Sport

Stretch higher, @MattHancock! Will you put a 9pm watershed on TV junk ads, stop junk food from targeting kids online, or with multi-buy and cartoon-character promotions? Will you be a hero for our kids?

Philip Hammond, Chancellor of the Exchequer; Second Lord of the Treasury

Ready for action @PhilipHammondUK? Will you expand the Sugary Drinks levy to cover milk-based products? Will you be the hero our kids need and use this money to promote health?

Michael Gove, Secretary of State for Environment, Food and Rural Affairs

Go, go, go @michaelgove! Will you force products to be honest about what’s inside them, with clear, traffic-light labelling? Will you stop companies telling us their products are healthy, when they’re not? Will you be a hero for our kids?

Greg Clark, Secretary of State for Business, Energy and Industrial Strategy

Do you mean business, @GregClarkMP? Will you be the hero British parents need? Will you give breastfeeding mothers access to flexible working hours?

James Brokenshire, Secretary of State for Housing, Communities and Local Government

Hit the ground running, @JBrokenshire! Will you tackle childhood obesity head-on, and give local authorities the power to protect kids from junk ads around schools, on billboards, or public buildings?

If you want to help us in the fight against childhood obesity, send your MP and these ministers a message on social media and share this feature.